NEW FOR 2018. Incredible performance with a price tag you won’t believe. The new ECHO Traverse Kit is built with serious anglers in mind and... View full product details
Have your cake and eat it, too. The new ECHO Swing switch rod features a crisp action and perfect power to fit a wide range of casting... View full product details
NEW FOR 2018 Revolutionary reel drag systems only come around once in a blue moon. Revolutionary drag systems that don’t cost an arm and a... View full product details
NEW FOR 2018 the 8’0” QuickShot model helps casters come through their stroke quicker and allows lighting-fast shots to moving fish. Available in #6 through... View full product details
ECHO rods & reels are designed for hardcore anglers from all walks of life, at a price everyone can afford.